Costa customers get 30 minutes
free WiFi as O2 Wi-Fi extends
retail reach
O2 is partnering with Costa Coffee to
offer the coffee chain’s customers
free Wi-Fi.
The rollout has started in London to
co-incide with the Olympics and will
be extended to a total of 835 stores
across the UK.
Costa customers will be given access
to 30 minutes free Wi-Fi, with Costa
Coffee Club members able to access
unlimited Wi-Fi for free.
O2 said the deal shows
its commitment to working closely
with the retail industry. The operator
is in the process of deploying 3,000
hotspots in the UK, and is working
with retailers on services such as
Priority Moments and the recently
launched O2 Wallet.
O2 Wi-Fi managing director Gavin
Franks said: “Coffee shops are seen
as the traditional heartland for
public access wifi and Costa is the
largest coffee chain in the UK.
“We have shown how our innovative
models works in new contexts such
as London Metro wifi and this deal
shows that it also works in more
traditional contexts.”
Costa UK marketing director Kevin
Hydes said: “As people spend
around half an hour in our stores,
we are delighted to be partnering
with O2 and providing our
customers with 30minutes of free
WiFi.
“This is the latest in a series of new
partnerships with industry and
sector leading brands for O2 Wifi. In
2012, O2 Wifi has already
announced an additional 3,000 UK
hotspots which are currently being
deployed across the UK.”
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